Saudi Jawahir Trading Company

Saudi Jawahir is a privately-held premier retailer in the Kingdom of Saudi Arabia, it hosts a remarkable portfolio of some the world’s best luxury brands in fashion, beauty and Jewelry. We have grown into a successful recognized premier retail business that carries renowned luxury brands. We are keen to introduce quality environment, brand value and experience to the Saudi fashion, beauty and Jewelry consumer. Our brand boutiques carry throughout The Kingdom of Saudi Arabia some of the most prestigious and powerful names with high recognition in the world of fashion, beauty and jewelry.

Saudi Jawahir houses its own multi brand store, Avanti, which targets fashion eccentric women around the country.

Piu launched in 2015, as a destination for our loyal customers to create a department store for Italian fine leather goods and accessories.

Laure Boutique also launched in 2015, a new concept for Saudi Jawahir as a luxury cosmetics and fragrance destination dedicated and focused on exclusive and luxury brands. Carefully sourcing and expertly curating a mix of beauty and fragrance lines proven to be ahead of its time and, enormously beneficial to our repeatable clients. Laure carries makeup, skin care and perfumes all under one shelf to provide our customers with the best shopping experience.

Saudi Jawahir also started in retailing jewelry in 2017 to stand next to the biggest jewelry retailers in Saudi Arabia.

Il Puro, having launched in 2019, is a concept store that houses lavish handbags, perfumes and accessories. It targets passionate fashion driven shoppers.

Our Brands: